Challenges for EU support to innovation in services
Fostering new markets and jobs through innovation
This Commission Staff Working Document "Challenges for EU support to innovation in services - Fostering new markets and jobs through innovation" summarises what is known about services innovation and identifies a number of key challenges to be addressed in order to better exploit its potential. It makes the point that is not enough to support services innovations only at activity or firm level. What is needed is a holistic approach that ensures that new ideas can be brought successfully to market. Such strategic approaches may either be built upon specific sector strengths, for example through... clusters, or aimed at creating new market opportunities through services innovation.".