Judgment of the General Court of 24 September 2019 — Fränkischer Weinbauverband v EUIPO (Shape of an ellipsoidal bottle)

(Case T-68/18) (1)

(EU trade mark - Application for a three-dimensional EU trade mark - Shape of a bulbous ellipsoidal bottle, flattened on the front and back - Absolute ground for refusal - Lack of distinctive character - Article 7(1)(b) of Regulation (EU) 2017/1001)

(2019/C 413/55)

Language of the case: German

Parties

Applicant: Fränkischer Weinbauverband eV (Würzburg, Germany) (represented by: L. Petri and M. Gilch, lawyers)

Defendant: European Union Intellectual Property Office (represented by: W. Schramek, M. Fischer and D. Walicka, acting as Agents)

Re:

Action brought against the decision of the Fourth Board of Appeal of EUIPO of 4 December 2017 (Case R 413/2017-4), relating to an application for registration of a three-dimensional sign constituted by the shape of bulbous ellipsoidal bottle, flattened on the front and back.

Operative part of the judgment

The Court:

1.	Dismisses the action;

2.	Orders Fränkischer Weinbauverband eV to pay the costs.

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(1)  OJ C 112, 26.3.2018.