Official Journal of the European Union

C 374/35

Judgment of the General Court of 21 September 2017 — InvoiceAuction B2B v EUIPO (INVOICE AUCTION)

(Case T-789/16) (1)

((EU trade mark - Application for the figurative EU trade mark INVOICE AUCTION - Absolute ground for refusal - Descriptive character - Article 7(1)(c) of Regulation (EC) No 207/2009))

(2017/C 374/52)

Language of the case: German


Applicant: InvoiceAuction B2B GmbH (Frankfurt am Main, Germany) (represented by: C. Jonas, lawyer)

Defendant: European Union Intellectual Property Office (represented by: D. Hanf, Agent)


Action brought against the decision of the First Board of Appeal of EUIPO of 3 August 2016 (Case R 2201/2015-1), relating to the application for registration of the figurative sign INVOICE AUCTION as an EU trade mark.

Operative part of the judgment

The Court:


Dismisses the action;


Orders InvoiceAuction B2B GmbH to pay the costs.

(1)  OJ C 14, 16.1.2017.